How Brand’s Create Triggers (Part 2)
Part 1 is here How to Market in Market
Audio is Here How Brand’s Create Triggers (Part 2)
Hey, today we’ll discuss Triggers. There is Six way to Trigger your Audience.
- Why do people gossip About some Products more than others?
- The Difference between Word of Mouth?
- How Triggers Affect Behavior
- Trigger to Talk
- Growing The Habitat
- What makes for Effective Triggers?
Let’s discuss this in Detail…
- Why do people gossip About some Products more than others?
When we talk to others, we’re not collecting only Information; we’re also telling people about ourselves.
Note: If you’re sharing your Information make sure. You speak what they want to listen to.
2. The Difference Between Word of Mouth?
There are two types of word of mouth First is Immediate and the Second is Ongoing.
Immediate Word of Mouth: This occurs when you pass on the details of an experience or share new information you’ve acquired soon after it occurs.
Ongoing Word of Mouth: Interesting things are entertaining and reflect Positively on the person talking about them.
3. How Triggers Affect Behavior
Triggers are like little environment reminders for related Concepts and Ideas.
Examples: Using a product is a Strong trigger. Most people drink milk more often than grape juice, so milk is us to think about peanut butter, but it also makes us think about its frequent partner, like jelly, butter, cholate, etc.
4. Trigger to Talk
Some word of mouth is motivated by peoples’ desire to look good to others. Mentioning clever or entertaining things makes people seem clever and entertaining. But that isn’t the only factor that drives us to share.
Note: Some famous companies create Negative ads because they want to be in the Market. When people talk about the company then they create some positive. News and ads for more Conversations.
5. Growing The Habitat
Product and Ideas also have Natural Surroundings or Sets of triggers that cause people to think about them. Competitors can even be used as a Trigger.
6. What makes for Effective Triggers?
Effective triggers work the same way. The colors for example, if you see oranges color suddenly you’re hungry. Same Trick use in Social Media Icons like YouTube, Insta, Meta(Facebook), Twitter, etc.
It might happen to your self you switch your phone for another purpose. But you start using social Platforms…
Guide by Contagious
Written by Arshad. A
